After the Oklahoma City Thunder 's 118-112 win over the Boston Celtics, Shai Gilgeous-Alexander left his annual trip to TD ...

Converse projects the Thunder's SGA logo over the city of Boston after their win against the Celtics, which clinches a ...

Shai Gilgeous-Alexander has been on an absolute tear for the past three years in the NBA. I don't know if that explains why ...

Even missing their second-best player, the Thunder swarmed Boston behind another MVP-level performance from Shai ...

Gilbert Arenas mocks Shai Gilgeous-Alexander and Converse's marketing strategy, claims people are not aware of who the logo ...

In celebration of SGA's efforts, Boston-based sneaker sponsor Converse projected the guard's signature Converse logo onto ...

Then he emerges from the locker room and everything changes because before the game even starts, before he drops another 30 points or more on some unlucky soul, Thunder guard Shai Gilgeous-Alexander ...

Converse's headquarters are in Boston, which makes this the perfect marketing strategy. In fact, one of the logo projections ...

Alexander’s sneaker sponsor Converse sent up a “Bat signal” of his personal logo on multiple buildings across the city — ...

Oklahoma City Thunder head coach Mark Daigneault talks about superstar Shai Gilgeous-Alexander's leadership after win over ...

After the game, Shai’s Converse logo was projected through the dark streets of Boston. The beacon was projected onto the TD ...

Like projecting his own Batman signal, Converse took advantage of his logo after the Thunder beat the Celtics on national TV. The Shai Gilgeous-Alexander logo was posted Batman style on some ...