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YouTube, Netflix, Paramount+ and other streaming services combined to attract 44.8% of all television usage in May, ...
J.J. Spaun's dramatic victory wasn't enough to boost the television ratings for Sunday's rain-soaked final round of the U.S.
A change in the way Nielsen calculates NFL ratings means a big boost in the salary cap should be coming, and just in time for the Lions ...
Plus, NBA Finals see a boost for Game 4 and "Wheel of Fortune" is the only syndicated game show this season to grow The post ...
In simple terms, the NFL salary cap number is decided each year based on the previous year’s league income. Combining media ...
During May, streaming’s share of TV viewing in Mexico showed a slight decrease of 0.8 percentage points compared to the previous month, accounting for 23.5% of TV viewing.
Streaming usage is up 71% since 2021 and streaming’s share of total TV viewing is now higher than broadcast and cable ...
It’s critical for marketers to check their perceptions of channel performance with data to optimize their media mix.
Long-tail TV ratings data has trickled out here and there for several years, usually when a network (or occasionally a ...
Streaming has officially overtaken traditional TV. In a record-setting month, streaming accounted for 44.8% of all television ...
A report from Nielsen says that for the first time, streaming viewership of TV has surpassed people watching TV via broadcast ...