And as the buzz made rounds of a potential collaboration with the "Levii's Jeans" singer, social media users quickly began circulating billboard ads for a Beyoncé and Levi's Jean

Levi Strauss hinted that a collaboration with Beyonce may be on the horizon, while CEO Michelle Gass reportedly postponed the retailer's target of reaching $9 billion to $10 billion in annual sales to beyond 2027.

Word of the Beyoncé x Levi's Collaboration arrived via a red illustration on the Levi's Instagram account, shared Sept. 23, 2024. The graphic shows the silhouette of a cowgirl on top of a horse—almost exactly like Beyoncé's pose on the Cowboy Carter cover.

One of America’s most beloved brands is tapping into one of culture’s brightest stars. Levi’s has announced a Beyoncé collaboration.

Levi’s is getting closer with Beyoncé. The denim mainstay posted a drawing reminiscent of Beyoncé’s “Cowboy Carter” album cover on Instagram Monday morning. While the only text alongside the image of a cowgirl on a horse said, “Introducing: A New Chapter,” clicking on the red and white picture produced a caption that said “beyonce.”

Beyoncé Knowles-Carter is taking her cowboycore influence one step further and collaborating with Levi’s jeans, if the denim brand’s latest tease is anything to go by. Earlier this week, Levi’s hinted it’s working with the Cowboy Carter singer in a series of posts on its Instagram account,

Denim is back in the spotlight after Levi Strauss, the company behind Levi's blue jeans, hinted at a possible collaboration with Beyoncé in a social media post this week. The international star has a song on “Cowboy Carter,