The Barbie movie has taken social media by storm lately thanks to a marketing budget of 100 million dollars. Social media feeds have turned pink as Mattel has coordinated lots of brand partnerships ...

Mattel has created Barbies, UNO cards, and a Little People Collector Set for this year's Super Bowl winners, the Philadelphia ...

From limited edition designer dolls to viral fashion collabs, toy brands are proving that playtime never really ends – it ...

Let’s Call Her Barbie” by Renée Rosen  c.2025 / Berkley / $19 / 432 pages Looking great is serious business. Skincare, hair ...