CHICAGO, IL, UNITED STATES, January 8, 2026 / EINPresswire.com / — The Institute of Medicine of Chicago (IOMC) is hosting its ...

The predictive capabilities of AI can be a powerful tool, but the goal of such algorithms is to maximize efficiency, which ...

For years, interactive CTV advertising was the star of industry demos – promising, flashy and mostly theoretical. In 2025, ...

The Year in Adtech highlights the platform launches, partnerships and technological shifts that reshaped the advertising ...

BREWSTER, NY, UNITED STATES, January 6, 2026 / EINPresswire.com / — Alliant, a premier independent people-based data partner, today announced that it has partnered with Proximic by Comscore, a ...

Partnership provides programmatic access to premium, high-engagement content from HBCUs, NAIA, and the NBA G League, reaching untapped, engaged audiences. WINTER PARK, FL, UNITED STATES, January 6, ...

As advertising shifts further toward streaming and addressable delivery, execution is becoming as important as ... Read More ...

The capability uses Gracenote’s content ID graph to deliver program-level reporting and impression verification.

“The programmatic ecosystem is growing more complex, and buyers are in need of advanced AI solutions which can enrich and optimize content signals through more direct supply paths, and increasingly ...