As 2025 draws to a close, the U.S. stock market has experienced a robust year with major indexes like the Nasdaq, S&P 500, and Dow Jones Industrial Average posting significant gains despite recent ...

This verdict, which revealed that Google unlawfully tied its publisher ad server to its ad exchange, sent ripples throughout the programmatic ecosystem. The implications for publishers and supply-side ...

This year, programmatic companies faced tough decisions about privacy, awkward acquisitions and the cookie die-off that never ...

ROKU's platform business leans on advertising strength, expanding subscriptions and a growing content slate to drive revenue ...

Here's a rundown of AdExchanger's top 10 most popular guest columns of 2025 and why they resonated with digital ad industry ...

Careem has partnered with smart out-of-home (OOH) advertising company Flyby to extend its in-app advertising offering into the physical world, enabling brands to activate campaigns across Careem’s ...

Viant today announced a strategic integration with iHeartMedia, the No. 1 audio company in the U.S. and the No. 1 podcast ...

TTD is pushing OpenPath as a structural upgrade to digital ads, creating cleaner, direct links to premium publishers as adoption and usage surge.

Industry veterans join as Global Chief Business Officer and Chief Product Officer to accelerate AI innovation for native search advertising NEW YORK, Dec. 17, 2025 /PRNewswire/ -- adMarketplace, the ...

Maison El Nabil, a French fragrance house crafting accessible luxury perfumes, has achieved exceptional brand lift, including 46 per cent uplift in brand recall and 41 per cent uplift in purchase ...

Based on an aggregate of industry data from Gartner and WARC, Infillion has found that by 2028, more than $100 billion in programmatic spend is projected to flow through AI agents. This rapidly ...

Presented by Minted on 3 December, the award recognises an innovative programmatic DOOH campaign, developed by a collaborative team from Extime JCDecaux Airport, Printemps, Displayce, VIOOH, Locala ...