As the Q3 earnings season wraps, let’s dig into this quarter’s best and worst performers in the advertising & marketing ...
APP sheds its gaming roots, sells its Apps segment, and rebuilds around AI-led ad tech, betting MAX and AXON can redefine in-app advertising.
CTV investment accelerates as measurement and AI evolve. CTV remains a true lean-back, highly engaged environment, but it’s under-monetized relative to time spent. In 2026, that gap in spend will ...
BATON ROUGE, La., Dec. 19, 2025 (GLOBE NEWSWIRE) -- Lamar Advertising Company (Nasdaq: LAMR), a leading owner and operator of outdoor advertising and logo sign displays, announced today that Ross ...
Today, FreeWheel, a global technology platform for streaming advertising, announced it is the exclusive ad-serving partner across Lionsgate’s ever-growing portfolio of FAST channels in the U.S.
LOS ANGELES, Dec. 18, 2025 (GLOBE NEWSWIRE) -- LiveOne (NASDAQ: LVO), an award-winning creator-first music, entertainment, and technology platform, has today announced the renewal of its audio ...
IAB Tech Lab has released a new CTV Ad Portfolio and an updated version of its Guide to Programmatic CTV, offering standardized definitions and guidance for transacting connected TV advertising ...
The IAB Tech Lab has unveiled a new CTV Ad Portfolio and a major update to its Guide to Programmatic CTV, aiming to bring much-needed clarity and consistency to a fast-growing — and often fragmented — ...
IAB Tech Lab on Thursday released a new Connected TV Ad Portfolio and an updated Guide to Programmatic CTV as the industry moves to standardize emerging ad formats across streaming platforms. The CTV ...
PubMatic and BrightLine have formed a new partnership that will integrate interactive and addressable connected TV ad formats into PubMatic’s unified programmatic platform, giving brands a way to link ...
Spotlight Outdoor Ads Ushers in a New Era Of Programmatic, Large-Format Advertising on the Las Vegas Strip as the First Phase of the Vegas Strip Tower Network Goes Live The “Triple Crown” towers ...
Las Vegas, NV (October 21, 2025) – Spotlight Outdoor Ads, an enterprise leader in outdoor advertising and the out of home (OOH) industry, has gone live with the first three towers in its new Vegas ...