“You have to go on your old phone and find an old message that means a lot to you, or a video that means a lot to you and send it in ," the pop star told Fallon. “Afterwards we’re going to project them on the walls and stuff. It’s going to be cool.”

Ed Sheeran stopped by another Massachusetts town to promote his new single and pop-up pub “The Old Phone” – shooting a music video and serenading hundreds in the town center Friday.