Nike Inc., facing one of its roughest patches in decades, moved to reset Wall Street’s expectations ahead of new Chief ...

The benefit of building a strong brand name is that it remains one of the most sustainable competitive advantages in business ...

DJ Khaled as FIFA's hype man, the latest on (not) the European Super League, U.S. Soccer's wise move, and a case that could ...

Hill, a Nike veteran who started as an intern decades ago, is coming out of retirement to take the top job on October 14. He ...

Barca are expected to receive over €100 million from the deal and will also receive a renewal bonus, thus giving club a ...

Nike is breaking brand guidelines by turning its Swoosh logo on its head to celebrate the growth of women’s soccer. The Swoosh logo will be rotated upward on third kits for men’s and women’s ...

On the back of arguably the greatest ever FIFA Women’s World Cup, the former players turned television presenters and women’s soccer advocates are launching their third Powerhouse Project (PHP ...

Birmingham City has announced that they have agreed to a contract extension with Nike and Undefeated. The American sportswear ...

UConn women's basketball star Paige Bueckers makes a cameo in a new Nike commercial, rocking a sports bra and cruising ...

Hundreds of objects and artifacts spanning the over 50-year history of Nike are now on display at the Vitra Design Museum in ...

The 23-time Grand Slam superstar's new womenswear capsule continues her partnership to champion diversity in design.