Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.

This week at CES 2025, Dell revealed the Pro series will be its new flagship line - while bringing back an old favorite.

Dell has abandoned its long-standing XPS and Inspiron brands for a simplified tiered naming system: Dell, Dell Pro, and Dell ...

Dell is reorganizing its entire product lineup, retiring iconic brands like XPS, Inspiron, Latitude, and more. All in the ...

This week at CES 2025, Dell announced a rebranding of sorts for its new PC lineup going forward. These are the Dell, Dell Pro ...

The Area-51 laptops will have Intel CPUs and Nvidia graphics and will launch this quarter for $3,199, though a less expensive ...

At CES 2025, industry leaders Dell, HP, and Lenovo introduced some groundbreaking laptops that hope to set new benchmarks in ...

Dell is trading in its much-loved and highly-respected XPS and Inspiron brand names in favor of a slightly different approach ...

Dell’s restructured product lineup aims to provide customers with clear, easy-to-understand options tailored to their ...

Decades-old product names such as “XPS” and “Inspiron” will be killed in favor of simplified branding around the word Dell in ...

In a surprising twist of events, Dell is rebranding its entire laptop PC lineup -- here's why its significant, and why it ...

The computer company Dell has a new brand strategy that sounds a lot like Apple. There were a few smiles at the launch.