Launching this list of bizarre scoops is Van Leeuwen's Kraft Mac & Cheese ice cream; a limited-edition pint the brand ...

The Shore's newest boardwalk restaurants serve everything from lattes and brownie flights to Korean fried chicken and barbecue.

New York’s favorite sign of summer, the Mister Softee ice cream truck, is back on the street and to make sure residents have time to grab their wallets and head to the door, the company has ...

The company that owns Mister Softee accused a rival ice cream truck operator of trademark infringement.

No need to chase the jingle – Mister Softee is now stationary. The iconic ice cream man has parked in Long Island, putting down roots with its first-ever brick-and-mortar shop earlier this month ...

Now you don’t have to wait for the jingle if you’re craving some ice cream. PIX11 photojournalist Keith Lopez visited the first Mister Softee ice cream shop on Long Island in East Islip.

The iconic Mister Softee jingle is no longer just for the streets—Long Island now has its first-ever Mister Softee brick-and-mortar ice cream shop! The new East Islip location brings classic ...

On Long Island, Mister Softee respectfully revives a South Shore space that formerly housed Pam’s Ice Cream Shoppe, a fellow ice cream relic that lasted there for 40 years until January.

The first-ever Mister Softee brick-and-mortar shop just opened one hour outside of NYC Take a trip to Long Island to indulge in Mister Softee's new products, including crepes and ice cream sandwiches.

Mister Softee ice cream trucks have been a beloved symbol of summer nostalgia since their debut in 1956. Founded by brothers William and James Conway in Philadelphia, the iconic blue and white ...