Marketing analysts are evolving from report builders to strategic advisors. Uncover how AI, automation and data ...

A study on generative AI use cases shows that marketing is behind personal applications such as therapy and organization.

Brilliant marketing strategies often look flawless in PowerPoint, but execution is where they falter. From resource constraints to cultural resistance, this 'execution gap' kills momentum before ...

NEW YORK, April 8, 2025 /PRNewswire/ -- A new report from the Point of Care Marketing Association (POCMA) reveals Point of Care (POC) marketing expenditure has grown dramatically to over $803 ...

San Diego-based PR agency is supporting AMA San Diego’s annual awards program, now marking its third-year, honoring marketing professionals creating inspiring campaigns and projects across the ...

Investopedia / Paige McLaughlin Social media marketing (also known as digital marketing and e-marketing) is the use of social media—the platforms on which users build social networks and share ...

The Green Bay Packers were awarded international marketing rights in Germany, Ireland and the United Kingdom. The Packers will have the opportunity to build brand awareness and engage with fans ...

Point Marketing is full service marketing agency, specializing in multicultural market. Service include develop marketing strategies, media planning and buying, event planning, digital media and ...

In this op-ed, Leif Stromnes, managing director of strategy and growth at DDB Australia, delves into arguably the most powerful tenet of marketing, which is emotions, by using two opposing and ...