Fast food giant McDonald's Corp. is using mobile coupons in parts of the western United States timed with the launch of its new iced coffee beverage. The promotion, enabled by Cellfire, offers ...

To combat widespread bicycle thefts in the area, Tokyo’s Adachi Ward will team with McDonald’s Holdings Co. (Japan) to offer coupons to high school students who lock their bikes. The one ...

This is possible through the McDonald’s app - a universal benefit for loyal customers, offering access to exclusive perks, deals, coupons and exclusive menu items. In this case, app users will ...

McDonald’s is reportedly developing a rewards program that hinges on targeted offers for driving frequency and discounts based on previous purchases instead of relying on broad-appeal coupons ...

Serving up mobile coupons Consumers who opt to download the McDonald’s app, which is powered by Mowingo, will have access to a slew of features designed to augment their dining experience ...

McDonald's Indonesia, a pioneer in the QSR sector, faced a decline in active users on its app, particularly among the younger generation, due to competitors' frequent feature updates & transactional ...