This is exactly what happened to Haliey Welch, who went massively viral after her "Hawk Tuah" comments. It led to a meme frenzy and eventually a Talk Tuah podcast which cemented Haliey's celebrity.

School staff in Perth’s inner-west are at war with Google after tech-savvy trolls changed the high school’s name online to “Bob Hawk Tuah College”. A receptionist from Bob Hawke College in ...

The 'hawk tuah' girl has become a viral sensation ... which cited Epstein Day School Director Carla Reed. It also claimed that the teacher has plans "to seek retribution against the preschool ...