Andre Rohe, who previously held senior engineering roles at Meta, YouTube and Google, has been hired to lead a newly created ...

Google is rolling out new enhancements to Demand Gen campaigns, including expanded channel controls, AI-powered creative updates, and improved retail features.

Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with ...

YouTube announced a number of new experimental features for Premium subscribers. You can now listen to music videos in higher ...

Tips that will help you recover your YouTube channel if it ever gets hacked. To find your Google Adsense publisher ID and ...

Bob Iger's empire kept the Google-owned platform at bay in Nielsen's monthly media distributor rankings for December.

Now that Google is largely winning the war against ad blockers, it’s time to remind the company that it’s messing up again in ...

Google and Apple are the first companies investigated for potential Strategic Market Status under the new U.K. Digital Markets, Competition and Consumers Act.