I see marketing budgets increasingly put under a microscope. Every dollar is being scrutinized, and inefficiencies are harder to justify than ever. But despite this increased focus on performance ...

Why Identity Marketing and Direct Mail Are a Perfect Match Direct mail is a unique marketing tool because it physically enters a customer’s space. It has a tactile quality that digital media can ...

SeQuel Response, a leader in direct mail and targeted customer acquisition strategies for over 16 years, is excited to ...

Despite years of predictions about its decline, direct mail has not only survived — it’s thriving. In fact, it’s become the quiet powerhouse in omnichannel marketing strategies. As digital ...

Publishers Clearing House, the sweepstakes company known for showing up on prize winners' doorsteps with oversize checks, ...

By combining SeQuel’s legacy of performance-driven direct mail and digital campaigns with Franklin Madison’s direct marketing resources and industry experience, Franklin Madison Direct is ...

TILDEN TOWNSHIP – Instant Web LLC, known as IWCO Direct, has announced it will be closing its plant in Tilden Township, Berks ...

April 24, 2025 (SEND2PRESS NEWSWIRE) — SeQuel Response, a leader in direct mail and targeted customer ... bringing together decades of direct marketing experience and expertise.