The Pioneer Woman adds long-awaited new items to her Walmart line If you happen to walk the Pioneer Woman aisle at Walmart ...

The Fort Wayne Urban League is opening an art exhibit featuring original works created by local youth participants in its ...

In 1873, Levi Strauss and Company crafted their first pair of blue jeans and the brand has defined American style for 150 years. The company’s first female CEO, Michelle Gass, sits down with TODAY’s ...

With DTC now more than half of revenue, ecommerce up 17% and premium Blue Tab increasing 40%, the denim maker beat ...

This year marks the 250th anniversary of the U.S. Declaration of Independence, celebrated July 4, with the Dayton Daily News ...

The collaboration on one-of-a-kind pieces featuring elaborate embellishments and couture know-how represented the American ...

International textile giant Vicunha Têxtil has joined forces with sustainable tech pioneer Sonovia (TASE: SONO) to commercialize a groundbreaking eco-friendly denim manufacturing process. Vicunha, one ...

To verify the urban legend that jeans fade better if you don't wash them, I'm doing a real-life 'I tried it' project where I wear them almost every day for a year without washing (though I do use ...

Professor Kate Goldsworthy has been appointed as Director of the Future Denim Lab, a pioneering research and knowledge exchange initiative launching at Central Saint Martins (CSM) in partnership with ...

Los Angeles-based sustainable brand Triarchy is betting on Lab Denim to help color a more efficient future. Co-founder and creative director Adam Taubenfligel said Triarchy will use the biotechnology ...

I am the beauty and fashion commerce writer. This year, we'll see more streamlined silhouettes and brown denim. And some trends—like the barrel—are sticking around. So while you’re likely seeking out ...