Dell dumps its PC brands

CES 2025: Dell Rebrands Its Whole PC Lineup—Now, It’s All Just ‘Dell’
No more XPS, Inspiron, Latitude? Yep. Dell is eliminating its well-known PC family names across its laptop and desktop PC stacks, aiming to simplify what's what for new customers.
Dell dumps its PC brands to be more like Apple
On the consumer side, the Dell 14 and 16 Plus (along with their 2-in-1 versions) look like typical mainstream Dell laptops. The Dell Premium systems, formerly XPS, look completely unchanged from last year. (I've heard that we likely won't see any big changes for that lineup until next year.)
Dell’s ‘Unified Branding’ Is Completely Confusing
The Dell XPS, Latitude, and Precision will now be know as the Dell, Dell Pro, and Dell Pro Max.
Dell Announces All-New Branding with Dell, Dell Pro and Dell Pro Max Laptops
The Dell, Dell Plus and Dell Premium series comprise the company's consumer models that were previously labeled as either Inspiron or XPS. The Dell Pro series replaces the Latitud
Dell kills its biggest brand in shock move
It's CES 2025, which means that we're getting almost inundated by tech news after the brief lull brought by the holiday period, but few announcements have felt as seismic as the one that Dell just made.
Dell kills the XPS brand
The PC manufacturer’s new laptops, desktops, and monitors will have a simplified naming scheme with labels like ‘Pro’ and ‘Max.’
Dell's confusing rebrand is highlighted by these otherwise lovely looking laptops
Dell's rebranding of its PC and other devices is meant to simplify things, but has it created more confusion? These laptops show how Dell's new names can get tricky quickly.
See ya later Inspiron and XPS: Dell has streamlined its branding down to a very Apple-like Dell, Dell Pro, and Dell Pro Max
Dell becomes the default brand, in the sense that it's designed for "play, school and work", thereby replacing the ...
FullCleared on MSN4d
Dell Inspiron Desktop: $200 Off with Nvidia RTX4060
The Dell Inspiron Desktop is a powerful computing solution that offers significant performance capabilities, particularly ...
The end of an era: Dell will no longer make XPS computers
Dell is officially killing the XPS branding that’s become a mainstay for people seeking a sleek, respectable, well-priced PC.
Dell ditches Inspiron, Latitude, and XPS, in sensible yet confusing rebrand
It's out with the old, as Dell ushers in a new naming scheme for its wares, with just Dell, Dell Pro, and Dell Pro Max taking ...
Dell drops long-running XPS, Inspiron, and Latitude brands
Dell also isn’t doing away with the Alienware sub-brand, which it purchased in 2006. Alienware gaming models will, apparently ...
Dell overhauls brand portfolio and adds NPU-equipped portables and desktops
New Dell Pro Desktops are available in micro, slim and tower forms, all with Intel Core Ultra and AMD Ryzen processor options ...
Dell abandons XPS, Inspiron, and its other classic brands in favor of new branding strategy
Inspiron, XPS, and other Dell brands are going the way of the dinosaur it seems as the new Dell, Dell Pro, and Pro Max take ...
Fudzilla17h
Dell scraps XPS branding
Unified product lines Grey box shifter, Dell has killed off its XPS branding, marking the end of an error for the iconic ...
Dell kills XPS, Inspiron, Precision, and Latitude brands, reworks PC offerings
Dell's 2025 laptops are now available for order, marking a significant departure from nearly three decades of tradition. The ...