For years, marketing has been able to operate with some degree of ambiguity. Sales teams have clear quotas, and finance teams ...

THE Commission on Elections (Comelec) has called out a popular local bookstore for having displays in one of its branches ...

The Commission on Elections (Comelec) has called the attention of a bookstore after money envelopes, often associated with ...

Meal delivery apps are reshaping how people access food but may undermine global nutrition goals by promoting unhealthy eating. Researchers call for targeted regulation, monitoring, and new digital ...

RCS and AI are revolutionizing mobile messaging by enhancing personalization, engagement, and conversions. Discover how these technologies drive next-level customer experiences.

From automating content creation to optimizing complex ad campaigns, AI allows us to enhance every aspect of marketing.

Fifteen years after the last city plan was written, the Montpelier Planning Commission has drafted an ambitious new plan, ...

Video is one of the most powerful types of content for generating leads. Beyond its ability to draw in new viewers to your ...

Good CTAs are vital. If you want to improve a call to action that isn't performing well, revisit your strategy.

Three special words dominated the 90s: You’ve got mail! I don’t know about you, but back then I got a flutter of excitement when I dialed up AOL and checked my emails.

Welcome to the “Telephone Consumer Protection Act” chapter of our annual report, Consumer Financial Services: 2024 Year in Review.

Greenwashing — when companies exaggerate or fabricate sustainability claims — undermines consumer trust and slows progress ...