As the first day of school approaches for many, consumers are bracing for a financial hit due to impending tariffs set to take effect this Friday.

A National Retail Federation survey finds more back-to-school shoppers are starting early this year, and tariff concerns are ...

Alive News "tariff trackers" and investigative reporters shopped at metro Atlanta stores to see if prices have changed.

School staples like backpacks, lunchboxes, pencils, tech accessories, and even glue sticks are particularly vulnerable, as ...

Back-to-school shoppers are worried about the economy and tariffs and starting their shopping early, according to The National Retail Federation. Shoppers are also pulling back on some purchases for ...

Back-to-school shopping is starting earlier than usual this year, as families scramble to buy supplies before new tariffs ...

Four in five shoppers said they were planning their shopping around July back-to-school sales to maximize their budgets, the NRF report found. Retailers focus on sales With inflation and tariffs ...

Even in the midst of summer, some parents already have their kids' school supplies ready to go, but tariffs will likely ...