Strategist senior editor Jen Trolio has been wearing her Ultraboosts for years and finds that they do a great job of ...

Nike is a running brand, and it’s incredibly important for Nike to win with runners,” said the company’s CFO Matthew Friend.

Shoppers are backing off the brand, and it’s up to new leadership to reinvigorate the product lines.

Groundbreaking at its debut, the Geobasket now feels downright conservative in a sea of gargantuan trainers. But could social ...

As Nike (NKE) gears up for a pivotal leadership transition, the iconic brand faces a challenging road ahead in an ...

Behind the scenes of women’s basketball’s boom, there’s tension brewing over footwear. Entrepreneurs and researchers want ...

The benefit of building a strong brand name is that it remains one of the most sustainable competitive advantages in business ...

The duo's debut project is set to release next to a new Fear of God Athletics silhouette, another satin-covered AJ1 and more.