Advertisers who don’t migrate to the Data Manager API risk broken conversion tracking when Google tightens Ads API data rules ...

Spotify has confirimed that ICE recruitment ads are no longer running on its platform following criticism from last year.

Spotify is betting loyalty beats virality. Earlier payouts, easier distribution, and new video sponsorship tools reveal the ...

IAB Tech Lab released an Agentic Roadmap outlining how digital advertising can scale AI-driven buying and selling using ...

IAB Tech Lab on Tuesday announced a roadmap outlining how agentic buying and selling can scale across digital advertising by extending existing industry standards.

The roadmap shows how digital advertising can scale AI-driven execution with existing standards rather than rebuilding the ecosystem from scratch. The post IAB releases agentic AI roadmap for digital ...

OpenX's new API suite provides ad buyers with a more detailed view of the bidstream and, as a result, more accurate targeting ...

U.S. crude oil and product stockpiles were expected to have risen last week, a preliminary Reuters poll showed on Monday.