Southwest Airlines on Thursday unveiled several initiatives to shore up sagging profits, including partnerships, vacation ...

Analyst Jamie Baker from J.P. Morgan maintained a Hold rating on Southwest Airlines (LUV – Research Report) and keeping the price target ...

The moves away from Southwest’s simple business model and quirky traditions come as airline management faces pressure from ...

The changes come two days after Elliott threatened to call a special meeting as it tries to push CEO Bob Jordan out.

CEO Bob Jordan impresses investors with a sweeping strategy to add $4 billion to operating earnings by 2027, and he deserves ...

Southwest Airlines executives have unveiled their vision for an airline that gives passengers assigned seats and charges ...

The airline is introducing assigned and premium seating along with new carrier partnerships and naming a new member of their board of directors ...

The move, including service enhancements and share buybacks, came after the hedge fund Elliott Management called for cost ...

On top of vacation bundles and partnerships with international carriers, Southwest says assigned seats will go on sale in ...

and vowed to buy back shares in an effort to fend off pressure from activist investment firm Elliott Management. Southwest Airlines is doing away with some hallmarks of the no-frills model that made ...

Dallas-based Southwest detailed new policies during its Investor Day today, including a transition to assigned seating, ...

Southwest Airlines executives on Sept. 26 unveiled their vision for Southwest 2.0, an carrier that for the first time will ...