Google’s new Demand Gen update will automatically turn image ads into videos, expanding reach and engagement across more ...

Google rolled out scrollable sitelinks in Maps ads, letting advertisers drive users to specific site pages directly from ...

Google will now allow limited non-promotional use of prescription drug terms in ads, while keeping keyword certification ...

Susan Yen shares how a major PMax misstep taught her the importance of transparency, testing, and staying human in an ...

Google’s new Sources column in AI Max reports shows where traffic comes from, giving advertisers clearer insight into ...

Imagine an AI twin that runs PPC campaigns your way – optimizing and earning while you sleep. That future isn’t far off.

Search is evolving faster than anyone predicted as AI platforms like ChatGPT and Google’s AI Mode redefine how information is ...

Structured merchant feeds are redefining ecommerce discovery in ChatGPT. Here’s how ACP is changing GEO strategy.

Google lets U.S. merchants offer product subscriptions in Shopping ads, creating new recurring revenue and customer loyalty ...

Liz Reid says AI isn’t driving the change in Google Search — users are. Younger audiences are shifting to video, forums, and ...

Google’s head of Search says AI Overviews don't reduce the need to buy, which is keeping ad revenue stable as searches keep growing.

AI search is reshaping organic strategy, but it has clear limits. Learn where AI search falls short in B2B – and how to close ...