In fact, the Japan Times reported that, while the country’s consumption has declined, the matcha frenzy has skyrocketed ...

Although PARU has seen an increased interest and demand in matcha from customers, its suppliers have been reliable.

ITO EN Ltd., (President and Executive Officer: Daisuke Honjo, Headquarters: Shibuya, Tokyo), the world's No. 1 unsweetened ...

Matcha tea is gaining significant traction in India, Its market size is projected to grow at a robust CAGR of 8.6%, from ...

ITO EN, an unsweetened green tea beverage brand, revealed a limited-edition Oi Ocha bottle featuring Los Angeles Dodger ...

ITO EN Ltd. announced a limited-edition Oi Ocha bottle that features Shohei Ohtani is now available for purchase at mass, ...

Boba Cucue isn’t exactly like a visit to Japan, but it has a Tokyo vibe. : Thanks to owner Sharon Walker, Boba Cuecu has been ...

As coffee prices continue to soar and we examine the destructive nature of coffee farming, coffee alternatives flood the ...

Coffeehouse and restaurant chain Tim Hortons US has launched a selection of sweet items for spring 2025. They include a pair ...

LA’s trendiest grocery store has become a luxury brand in its own right, with fashion brands and celebrities drawn to its ...