A new poll has revealed a stark disconnect between social media outrage and public opinion regarding the viral Sydney Sweeney ...

Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

Sydney Sweeney channeled Dolly Parton in her new Western "Americana" amid controversy over her American Eagle jeans ad campaign. Experts weighed in on how the drama could impact her career.

Though spending forecasts are bleak, value-focused messaging and smart social media plays could help brands transcend the ...

Dr. Phil McGraw spoke out in support of American Eagle’s controversial campaign featuring Sydney Sweeney. During an ...

Nearly three weeks in, it's getting difficult to remember what everybody was so mad about—or if more than a handful were ever mad at all.

An American Eagle ad featuring actress Sydney Sweeney drew criticism in July for its tagline “Sydney Sweeney has great jeans, ...

American Eagle sparked a firestorm online late last month when the clothing company released a commercial featuring Sweeney, ...