Learn the key types of paid media, how they work, and when to use them to get better results from your marketing budget.

Alphabet's Google has been hit by an EU antitrust complaint over its AI Overviews from a group of independent publishers, ...

In a significant legal setback, Google was fined $314 million for surreptitiously gathering data from Android phones that ...

France has imposed a massive fine on Google for violating its data privacy laws by showing personalized ads within Gmail ...

PostcardMania expanded its multichannel marketing campaign, Everywhere Small Business, by adding variable QR codes to the ...

Google (GOOG) (GOOGL) is hiring new staff to market its publisher advertising technology to big advertisers and ad agencies, ...

The class action lawsuit was brought on behalf of an estimated 14 million California Android users, first filed in 2019.

A California jury has delivered a crushing blow to Google, ordering the tech behemoth to pay $314.6 million to Android users ...

Generative AI chatbots such as OpenAI’s ChatGPT, Google’s Gemini and Anthropic’s Claude have become hugely popular and ...

Google’s relations with publishers have suffered lately, as its shift to AI-powered searches has hurt traffic being sent to ...

From AI driving the bus to data mania back in style, PPC Advertising is turning into an entirely new ball game.

Amazon has been poaching customers from The Trade Desk. Amazon's recent partnership with Roku could exacerbate the situation.