In 2025, our HuffPost shopping reporters charged forth to uncover, test and dissect a record number of goods. Just as in ...

From AI skin analysis to light-based hair and body treatments, CES offered a clear look at how beauty tech devices are ...

These five trends are the go-to looks for winter celebrations and the perfect way to step into the New Year feeling radiant.

The night has only just begun, but beauty trends are already taking shape. We're seeing no mascara looks (hi, Justine Lupe), ...

The beauty brand will be available online and at the retailer's stores starting in February, with exclusive offerings and a ...

Red-carpet season is officially underway, with the 2026 Golden Globes kicking off what’s sure to be months of glitz, glamour, ...

In a landscape where authenticity has become increasingly sparse, the rapper is proof that sometimes the best way to engage ...

Cosmo editors share the skincare resolutions they’re actually keeping—from hands-off breakouts to consistent LED and smarter ...

From Kylie and JLaw to Pamela and JLo and so many more.

Shares of e.l.f. Beauty (NYSE: ELF) slipped 39.4% in 2025, according to data from S&P Global Market Intelligence. The beauty ...