Us Weekly has affiliate partnerships. We receive compensation when you click on a link and make a purchase. Learn more! How could anyone resist a $12 beauty product that makes your skin glowier ...

But using a new technique called "Oz," scientists at the University of California, Berkeley, have found a way to manipulate the human eye into seeing a brand-new color -- a blue-green color of ...

No one was cooler than Molly Templeton (mememolly), a young woman with a Zooey Deschanel fringe, who danced to Violent Femmes and did a perfect impersonation of Natalie Portman in Closer ...

A team of researchers says there's a new color in the atmosphere. But here's the deal: You can see it only by being shot in the eye with a laser. Scientists at the University of California ...

The human eye can see millions of colors — but no eyes have ever before beheld "olo." Only five people on the planet have witnessed this brand new color, thanks to the efforts of a team of ...

Researchers from the University of California, Berkeley have announced the discovery of a color never before seen by the human eye. Through a new study, published in Science Advances, researchers used ...

firing laser pulses at researchers' eyes -- to push the eye past "spectral sensitivities" and to "elicit a color beyond the natural human gamut." In this case, respondents described the color as ...