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Rebranding efforts include a new logo, overall brand presence, and corporate design.

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It’s not just hotels and casinos that are spritzing their essence into the air these days. Here in L.A., businesses from Bird ...

Inditex-owned fast-fashion retailer Zara opened what it dubbed a new-style Asia flagship store in the eastern Chinese city of ...

Few beauty decisions are more personal than selecting a fragrance. In much the same way that makeup is the mask that helps us face the day, perfume can send a message about who we are, what we like, ...

Zara McDermott has sparked rumours she’s moved on after her split from Sam Thompson (Picture: Getty) Zara McDermott has sparked rumours that she’s reportedly moved on from ex-boyfriend Sam ...

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In an effort to experiment more with fragrances, a friend of mine recommended ... The glass bottle is clear and features a gold YSL logo towards the bottom of the bottle which is oversized and ...

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Naturally, if you’re on the hunt for a new fragrance, it can be overwhelming knowing where to start, especially with ambiguous terms like ‘whimsical’ and ‘complex’ floating around.