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Brits roast Trix Cereal!

Trix - really stood out as being one of their least favourite... Subscribe!

Food-makers are phasing out artificial dyes. The problem: Americans love the color

Sam's Club is among the food makers removing artificial dyes from products, yet hoping shoppers don't notice a difference in ...

We Tried the Wicked Cereals

There were Wicked car commercials, makeup collections, and Starbucks drinks. Now? We have Wicked cereal ahead of Wicked: For ...
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How brightly colored do we want our food? For brands, it's a hill to dye on

Sam's Club is among the food makers removing artificial dyes from products, yet hoping shoppers don't notice a difference in ...