According to the company's press release, Brown turned down over $50 million in endorsement deals from major sneaker companies to pursue full ownership and creative control of his own brand.
He always wanted to start his own shoebrand, but it wasn’t until the summer of 2022 when the stars aligned and the white space opportunity in the market became clear. “I didn’t see anything ...
Luxury sneaker brands have become a sensation in the fashion industry, offering a seamless fusion of style, innovation, and exceptional craftsmanship. Sneakers are no longer confined to athletic ...
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