Tension: We segment customers to personalize marketing, yet most segmentation strategies reveal how little we understand ...

This uncertainty has sent Broadcom's stock down by around 15% from its all-time high of $412. Let's dig deeper into the pros ...

Many of us like to think that we’re fairly smart. But it can be a very humbling experience when you’re in the presence of ...

Thirty years ago, ABS on a bike was seen as unnecessary at best and dangerous at worst. Today, it’s a foundation of ...

Five storylines in 2025 stood out as especially exhausting. Giants rookie quarterback Jaxson Dart is one of the reasons there ...

The year 2025 was pathbreaking for the auto industry as President Trump sought to make good on his tariff-heavy, ...

NASA scientists are warning that the Sun’s internal engine is behaving in ways they have not seen in years, pointing to an ...

It is too early to arrive at a fully informed reading of street movements in Iran in order to discern a real shift in the ...

THAT AUTUMN, A RESEARCH VESSEL called the Glomar Challenger sailed over the Mid-Atlantic Ridge to drill holes and sample sediment. Fossils within the sediment samples they retrieved gave scientists a ...

The return of Donald Trump to the White House has destabilized the US economy, causing job stagnation and uncertainty. His ...

The UAB Blazers (10-5, 1-0)  used an 8-0 run in the second overtime to take a 103-98 lead and slide past the South Florida ...

Some kids weren’t rude, they were curious, sharp, and hard to satisfy with simple answers. What adults labeled as “bad ...