As advertising shifts further toward streaming and addressable delivery, execution is becoming as important as ... Read More ...

The company has launched with Place Exchange SSP and PerView Measurement to enable digital buyers to programmatically access ...

Advertising is still spending like audiences haven’t moved, but the data says otherwise. As global ad investment crosses the ...

DirecTV Advertising has announced the programmatic availability of its DirecTV Remote inventory, allowing digital buyers ...

The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

Roblox (RBLX) is back in focus after rolling out new immersive ad formats, expanding programmatic partnerships, and drawing fresh attention from both institutional investors and major Wall Street ...

Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...

“The programmatic ecosystem is growing more complex, and buyers are in need of advanced AI solutions which can enrich and optimize content signals through more direct supply paths, and increasingly ...

DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programmatic enablement of inventory from ...

DirecTV Advertising has announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programm ...

In 2024, North America held a dominan market position, capturing more than a 39.3% share, holding USD 2.9 Billion revenue.

Find out how Teqblaze helps publishers build more predictable, sustainable monetisation without sacrificing transparency or ...