Nike began sneaker collaborations in 1973 and signed the first partnership deal with American athlete Steve Prefontaine.

Adidas has outperformed Nike recently, rebounding 82% from its 2022 low, while Nike lost 16% during the same period.

College endorsements could help revive Nike's struggling stock, with strong growth potential in China and promising brand ...

The best Nike running shoes have been used by elites to produce remarkable feats in recent years. For instance, in 2023, Kelvin Kiptum shattered the marathon world record with a stunning time of 2 ...

One of the most sought-after Nike Dunks ever created is expected to be dropping for the very first time.

A ruinous pandemic business strategy, declining innovation, exodus of talent, and a “worst sneaker of all time” accolade has ...

Elliott Hill, an executive who left the company after Donahoe’s appointment in 2020, will return as chief executive, Nike’s ...

Hill is well known within Nike and is close to board chair Mark Parker, a former CEO himself. Analyst Simeon Siegel of RBC ...

With low employee morale, slow market responses and fumbling retailer relationships, Nike’s slogan ‘Winning isn’t for ...

Nike is known for making cute ... As the winner of a 2021 Sneaker Award for best athleisure sneaker, the Waffle One garnered high praise from SELF’s associate director of special projects ...

We examine some of the best fashion moments of Naomi Osaka, including her stunning outfits at the recent 2024 US Open.

During a recent event celebrating Foot Locker’s 50th anniversary in New York City, it was hard to imagine that the legacy ...