So when we heard Ilia was launching a new version of their iconic Limitless Mascara in brown (ICYMI brown mascaras are having ...

With bold colors, creative shapes, art-inspired aesthetics and totally unique styles, there are so many ways to take each trend and make them your own. 2025's hottest makeup trends offer plenty of ...

The best new beauty launches for May — including dry shampoo, tinted moisturizer, sunscreen and more — get you prepped for ...

For the 2025 Met Gala celebrating “Superfine: Tailoring Black Style” the beauty looks felt just as precise as the tailoring.

Molly Sims isn’t glossing over her fans’ feedback. The model’s YSE Beauty brand dropped its new Like a Gloss Lip Tint on ...

If you’re learning through online tutorials, it can be difficult to find someone who matches your desired makeup style, has similar ... feel like a pro and gain a new sense of confidence in ...

Despite having completely different skin types and skin concerns, we tend to like the same products, so curating a new makeup bag for her doesn’t look all that different from what’s in mine.

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