Strategist senior editor Jen Trolio has been wearing her Ultraboosts for years and finds that they do a great job of ...

Nike is a running brand, and it’s incredibly important for Nike to win with runners,” said the company’s CFO Matthew Friend.

As Nike (NKE) gears up for a pivotal leadership transition, the iconic brand faces a challenging road ahead in an ...

The designer's much-copied Geobasket style may have caused waves when it debuted but in a sea of oversized sneakers it feels ...

USA Fencing and sports apparel maker Macron have signed a 10-year partnership that is the longest and richest ever for ...

Nike stock is tumbling Wednesday after the retailer reported mixed earnings results and withdrew its full-year guidance.

Running has been one of our toughest fights over the last few years, but it also is one of our biggest opportunities,” Nike ...

The sneaker company is reducing supply of its Air Force 1, Air Jordan 1 and Dunk models to revive consumers’ interest.

Behind the scenes of women’s basketball’s boom, there’s tension brewing over footwear. Entrepreneurs and researchers want ...

The benefit of building a strong brand name is that it remains one of the most sustainable competitive advantages in business ...