“IKEA, for example, turned to process mining to analyze ... “One big global trend we are seeing with sales is coming from the customer journey and experience mapping side of the industry,” he says, ...

For new residents moving to Northwest Arkansas, the shop offers an affordable way to furnish an entire home without depleting savings. Many newcomers report that their first trip to the Samaritan Shop ...

A brief visit to the Swedish behemoth gives a snapshot of Israel’s future.

As part of Inside Housing’s CPD offering, watch the full webinar at the end of this article in association with Switchee, ‘Customer journey mapping – how to improve efficiency without compromising ...

Customer journey maps can’t fix all of these problems, but they do give businesses the opportunity to visualize the various touchpoints and experiences our customers pass through as they move ...

The initiative is in response to customer feedback on the difficulties of navigating through the winding paths of existing IKEA stores. These layouts have been a hallmark of the brand's in-store ...

Selwyn Crittendon joined Ikea in 2002 because he shared the Swedish furniture giant’s commitment to diversity, sustainability and affordability. Now, as CEO and chief sustainability officer of ...

Through the public audio announcement of the MTR network, Tse's voice accompanies fans on their journey, from the moment they depart from the train to the time they start returning home.

Success relies not only on the quality of a product but also on the seamlessness of the customer journey. Embracing the concept of the “180-degree flip”—viewing your business through the ...