Most people have heard of the beloved main mascot of Sanrio, Hello Kitty. You’ve seen her adorable face in toy shops, on mugs ...

Benelic will release two new lines of Sanrio keychains in gachapon machines. One features Y2K aesthetic and the other looks like Polaroids.

Sanrio's latest venture with Hello Kitty and her lovable friends is the first wave in a new line of adorable cars from Takara ...

Takara Tomy will release seven Tomica Tunes Sanrio figures which depict nervous-looking mascots in personalized cars.

- First Products of Series, "TOMICA TUNES SANRIO CHARACTERS Vol. 1," Set for Launch in Japan and Asia in Late May 2025 - ...

A new series of PetSmart items let cats and dogs enjoy playtime with Hello Kitty, Kuromi and other iconic Sanrio characters ...

Surprise boxes, also called blind boxes, are nothing new. They originated in Japan in the 1980s as small, surprise-filled ...

Don't miss: Have you checked out these Hello Kitty themed cable cars yet? To amplify the campaign's reach, Sanrio will collaborate with local content creators in each market. In Singapore ...

Nestled in the bustling region of Tama New Town in Tokyo, Puroland offers an unforgettable experience for fans of Hello Kitty, My Melody, Cinnamoroll, Kuromi, Gudetama, and other beloved Sanrio ...

Leading fast-food chain Jollibee has introduced a new set of collectible toys featuring popular Sanrio characters as part of ...