Google's new Search Labs experiment, 'Ask for me,' uses AI to call local businesses (currently nail salons and auto repair ...

Google's marketing mix model, Meridian, promises to help advertisers better measure their marketing impact across channels.

Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with ...

Google has introduced "Ask for Me," a new experimental feature in Search Labs that automates calls to local businesses.

Google Search is home to a number of built-in tools and Easter Eggs, with a new “Block Breaker” game being the most recent addition.

Google says it has begun requiring users to turn on JavaScript in order to use Google Search, possibly in an effort to block ...

Google updates Search Quality Rater Guidelines, addressing AI content and new spam types. Google now defines and addresses AI ...

For the past week, we've been discussing how most of the third-party tracking tools have been showing much calmer and cooler ...

Google has made a change to how it’s search results are served which will also help to secure it against bots and scrapers. Whether this will have further effect on SEO Tools or if they can use ...