Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign ...

Google has launched Meridian, an open-source Marketing Mix Model (MMM) designed to help marketers optimise their advertising ...

The new Eclipsa Audio format is based on the Immersive Audio Model and Formats (IAMF) co-developed by Google, Samsung, and ...

Jeff Green, CEO of The Trade Desk, calls it like he sees it. And he doesn’t see a future for Google monetizing the open ...

Eclipsa Audio was already coming to YouTube and Samsung's 2025 TV line up, but now the Google Chrome browser and Android ...

Google has been taking its crusade against adblockers to a whole new level lately, so if you’ve started getting unskippable ...

Meridian, the open-source marketing mix model that Google initially introduced in March 2024, was made available to all data ...

Alphabet's stock shows strong growth potential with gains in Search, AI, and Cloud, outperforming benchmarks and offering ...

Like many other streaming services, the YouTube app on Apple TV now prompts you to pick an account every time you launch it.

Samsung's first Android XR headset, due in 2025, is the keenest competition for the Meta Quest 3, and an early hands-on shows ...

YouTube and Google have pledged $15 million to support their creators impacted by the LA fires along with the greater ...

Perplexity has turned its AI “answer engine” into a mobile assistant on Android. The new assistant can answer general ...