Building a digital marketing campaign from scratch may seem daunting, but with a structured approach, it’s entirely ...

Flipkart Internet emerged as one of the winners, claiming three prestigious metals for its remarkable marketing campaigns.

Explore how diversification empowers businesses and institutions to thrive by adapting to market shifts, expanding globally, ...

It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...

Disney’s Asad Ayaz discusses avoiding ad oversaturation, meeting industry changes and responding to brand controversies.

MUMBAI: LifeWear India has announced the appointment of Nagma Chatterjee as general manager, effective January 2025. With ...

Happy New Year! This is MarketWatch reporter Isabel Wang bringing you this week’s ETF Wrap. In this edition, we look at fund flows and some of the top performers in 2024. We also explore the ...

The perception of a brand isn't just about sleek logos or catchy taglines--it's shaped by the brilliant minds working behind ...

Flipkart is the largest online marketplace in India, and with it, businesses get an incredible and robust platform by which ...

Jill McVicar Nelson explains what the brand has learned from its Super Bowl ads and how it’s facing uneasiness around TikTok’s future. The Dutch fashion retailer’s Omoda Stylist platform leverages ...