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NBA’s Diplomatic Playbook Opens an Opportunity in China
For years, the NBA has tried to build a foothold in basketball-crazy China, where Kobe Bryant and Stephen Curry jerseys are common. The relationship was positive until 2019, when then-Houston ...
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NBA Returns To China Featuring Nets And Suns
The NBA is returning to China. This news comes as the National Basketball Association (NBA), and Sands China Ltd. announced their partnership to host the NBA China Games starting in 2025.