Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

Modern sunscreen campaigns still celebrate beauty but now frame it in the language of empowerment and self-care. Women are ...

New exhibits at Graceland celebrate unprecedented ascent and enduring legacy of Elvis Presley — and demonstrate his superstar ...

For decades, nothing seemed to work to make the Hoosiers successful in football—until a coach whose catchphrase is “Google me ...

In the depths of winter, sunscreen might not be top of many people's shopping lists. Yet it remains a staple in most households, and many of us are ...

From a compulsive liar who became a folk hero to a luxury launch that advertised rocks instead of cars, these campaigns now seem almost unbelievable. Yet each one captured a specific anxiety or ...

Soda is a special type of beverage that has a rightful place in almost every person’s life. Whether it’s in a school lunchbox ...

Opening a clinic is half medicine, half operations. To turn a great care model into reliable demand, early-stage practices need a compliant, measurable growth engine—not a collection of disconnected ...

Sokal, an automotive digital advertising agency, outlined how to build a successful brand and website during a Society of ...

Standing proudly along the roadside with its unmistakable mid-century silhouette, Legends announces itself with a confident retro sign promising “A Blast From The Past” – words that prove to be less ...

The capture of Venezuelan president Nicolás Maduro thrust Nike into the spotlight. It won’t be the last time a brand gets ...