Inquirer (PDI) has entered into an agreement with its sister company, Inquirer Interactive, Inc., for it to assume the ...

Gone are the days when brands could rely on the classic transactional approach, where the customer buys a product, and that’s ...

MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top ...

Heineken has unveiled its latest campaign created to inspire consumers to get off socials as a way to combat feelings of ...

Mongoose has merged Mongoose Sports & Entertainment, Populate Social, and Singapore-based experiential agency ALIVE into one ...

Advisory and tax services company PwC has unveiled a refreshed global brand identity, supported by a new advertising campaign ...

Coach has signed a multiyear partnership with the Women’s National Basketball Association (WNBA), becoming the league’s ...

Online-language learning app Duolingo has unveiled its plans on becoming "AI-first". In a LinkedIn post on Monday (28 April), ...

In a recent rally for the Singapore Democratic Party (SDP), controversy erupted after party candidate Gigene Wong used a ...

Pizza Hut Singapore is leaning into the collectability craze with its latest drop, a limited-edition plushie named "Sir Melts ...

Ecosystm Group has launched a new transformation and advisory venture, ClayboxAI, aimed at helping business leaders gain ...

AIA Singapore has launched a special edition Monopoly game as part of its SG60 celebrations, using the iconic board to spark ...