There’s no end in sight for the global matcha shortage — here’s why it won’t bounce back anytime soon
In fact, the Japan Times reported that, while the country’s consumption has declined, the matcha frenzy has skyrocketed ...
La Jolla business 'spills the tea' on increased interest, demand for matcha globally
Although PARU has seen an increased interest and demand in matcha from customers, its suppliers have been reliable.
There's a Matcha Tea Shortage Brewing — Again
From lattes to skincare, matcha is everywhere — but Japan’s ability to produce it isn’t keeping pace. Tea farms are ...
ITO EN Launches Limited-Edition Oi Ocha Green Tea Bottle Featuring Global Brand Ambassador Shohei Ohtani
ITO EN Ltd., (President and Executive Officer: Daisuke Honjo, Headquarters: Shibuya, Tokyo), the world's No. 1 unsweetened ...
Financial Post9d
Japan Can't Produce Enough Matcha Tea as Global Popularity Booms
Japan has a matcha shortage despite record levels of production. Shops are selling out of the green tea powder as soon as they hit the shelves. On today’s Big Take Asia Podcast, host K. Oanh Ha talks ...
Foodie1d
The best matcha cafés in Hong Kong for fans of Japanese green tea
From matcha latte to matcha ice cream, we list where to head to in Hong Kong to find the best matcha drinks and desserts in ...
World Tea News2d
Winners Announced for 2025 Global Tea Championship
Global Tea Championship (GTC) winners were officially announced at the World Tea Expo Awards Ceremony on March 25 in Las ...