Business-to-business content is ripe with the potential to connect to readers’ values and drive impactful change within industries and communities. And there’s arguably no single more important aspect ...

It doesn’t matter whether you subscribe to the “right brain” or “left brain” camp—the human mind is drawn to aesthetically pleasing shapes, colors, and patterns. And that’s exactly where data ...

In the current marketing landscape, gathering and effectively employing customer data is no longer a luxury. It's a necessity. A stunning amount of raw data is continually being amassed by a variety ...

For decades, visualization was the final stop on the data journey. It was optional—"good to have" on top of data analytics. Analysts would gather numbers, then clean and process, and only at the end ...

What makes a data visualization truly memorable? Is it the sleek design, the clever use of color, or the ability to distill complex information into something instantly understandable? The truth is, ...

Introduction : ugly, bad, and wrong figures -- Part 1. From data to visualization. Visualizing data : mapping data onto aesthetics -- Coordinate systems and axes -- Color scales -- Directory of ...

Viraj Muthye is a bioinformatician at Alberta Precision Laboratories and the cofounder of the Creative Science Alliance. Whether he is crunching data or communicating science, his goal is to tell a ...