KPIs are not ROI, and in search and digital marketing, we need to bridge the gap between our KPIs and business outcomes.

Mr. Wickham recently spoke with Becker's about CommonSpirit's journey to build a standardized, data-driven approach to ED efficiency, the insights gained from tracking performance at scale and the ...

Instead of seeing default KPIs, now everyone can have a customized dashboard showing exactly the ... boosting feature that enables development teams to deliver critical process automation projects ...