In the last couple of decades, installations of performance art have entered the mainstream, including museums. How well do they work as an advertisement?

Swiggy’s aggressive marketing push continued through the first half of FY26, with advertising and sales promotion spends surging even as losses deepened. The company reported ad and sales promotion ...

New Delhi: E-commerce and food delivery conglomerate Swiggy reported a steep rise in its advertisement expenses. As per stock exchange filings, the company spent Rs 1,036 crore on advertising in the ...

This week’s ad spot looks at campaigns using everyday moments and character-led storytelling to explore connection, identity and culture.

In a bid to showcase how Swiggy has become an integral part of people’s daily lives in India, the food delivery brand has teamed with independent agency Talented to create a love-themed film. The film ...

There’s little doubt that Blinkit has become a rocketship for Zomato in the past year, and we already looked into what’s working for the quick commerce platform earlier this week. But this Sunday, we ...

Zomato’s food delivery platform is profitable, thanks to platform fees, and Zepto is on a tear on the quick commerce side after raising $1 Bn this year — but both need to thank Swiggy with at least a ...

Swiggy Instamart's recent launch of a physical retail outlet in Delhi-NCR has sparked discussions on the potential omni-channel future of quick commerce firms.

Swiggy, Waaree Energies, Premier Energies and Bajaj Holdings & Investment will join the futures ad options segment from ...