Add Yahoo as a preferred source to see more of our stories on Google. Smokey Bear — a pop culture figure better known by baby boomers as Smokey the Bear — is going digital in a big way for his 75th ...
Smokey Bear, the U.S. Forest Service's symbol of fire prevention, turns 75 on Friday. Smokey is the longest-running public service ad campaign, first appearing on a poster on Aug. 9, 1944. While his ...
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